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Business Lessons from Taylor Swift: What Every Business Can Learn From a Global Icon Paperback – 5 December 2023
by Kristopher Michael Michael Wood (Author)
5.0 5.0 out of 5 stars 1 rating
The first business book to analyze the success of global icon Taylor Swift
Business Lessons from Taylor Swift: What Every Business Can Learn From a Global Icon" is a deep dive into the career of Taylor Swift from a business standpoint, offering insights into her ascent from a small-town musician to an emblem of global superstardom. This book is a treasure trove for anyone interested in understanding how strategic thinking, storytelling, and personal branding can transform a business enterprise.
The book begins with Swift's early days in Reading, Pennsylvania, highlighting her innate sense of storytelling and her deep connection with her audience.
Swift’s career is dissected as a case study in brand-building, exploring how she transformed personal experiences into a marketable identity, resonating with millions worldwide. From redefining her musical genres to standing up against music industry giants, Swift’s career is a testament to her strategic acumen and her unyielding dedication to her core values.
This book is a blueprint for businesses and individuals alike, showcasing how Swift approaches innovation, audience engagement, and brand resilience, and how they can be applied across various industries. "Business Lessons from Taylor Swift" is a compelling read for Swift fans, business enthusiasts, and anyone interested in the art of building a lasting brand in the modern world.
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Product details
ASIN : B0CPMJSLT5
Publisher : Independently published (5 December 2023)
Language : English
Paperback : 245 pages
ISBN-13 : 979-8870946276
Reading age : 13 - 18 years
Dimensions : 15.24 x 1.42 x 22.86 cmBest Sellers Rank: 1,043,025 in Books (See Top 100 in Books)884 in Music Business (Books)
1,960 in Starting a Business
257,045 in Teen & Young Adult (Books)Customer Reviews:
5.0 5.0 out of 5 stars 1 rating
About the author
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Kristopher Michael Wood
Kristopher Michael Wood is a skilled storyteller and founding member of the Cialdini Institute, founded by renowned psychologist Robert Cialdini. As a writer, Behavior Design Specialist, UX consultant, and the current Director of Brand Storytelling at Lotos Nile, he utilizes his diverse professional background in his work.
Wood, a graduate of New York University and Columbia University, uses his academic insights to enhance the depth and relatability of his writing. His career extends beyond academic achievements, including over a decade in the lighting department for The Late Show with David Letterman and over twenty years touring with artists like Radiohead, Elton John, Roxy Music, and Sheryl Crow. These varied experiences have shaped his unique storytelling approach.
His writing, featured in publications like McSweeney's, The American Bystander, and Sorbet Magazine, is known for its innovation and ability to engage readers. Whether he's working on brand storytelling or writing articles, Wood’s narratives are noted for their exploration of human behavior and emotion.
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