Taylor Swift attends the 'Manus x Machina: Fashion In An Age Of Technology' Costume Institute Gala... [+] at Metropolitan Museum of Art on May 2, 2016 in New York City. (Photo by Mike Coppola/Getty Images for People.com)

Jeff Bezos, Elon Musk, Mark Zuckerberg, Larry Page and Sergey Brin, Steve Jobs… and Taylor Swift? Before you dismiss the idea of adding the pop princess to the pantheon of modern-day disruptive business gurus, consider some of the stats.

In just over two weeks since its release, her new hit single, “Look What You Made Me Do,” has broken virtually every record on its way to becoming the number one song in the country. It was the most-streamed song ever on Spotify, with 10,129,087 plays in its first day alone, and it was also the most-streamed song during its debut week, logging a total of 84.4 million plays. This last feat broke the previous record held by Adele by a little over 20 million plays. The video for the song also broke records with 43.2 million plays on YouTube during its first day of release.

Swift executed all of this through a multi-platform strategy that incorporated deft use of social mediapower-play deals with major streaming services, timely deployment of “old media,” a new strategy for out-smarting ticket resellersa partnership with UPS for shipping CDs, a deal with AT&T and DirectTV to create a Taylor Swift Now on-demand video service, song teasers during college football games, and even proactive trademark applications to protect the keywords and catch-phrases she thinks will rise out of the new album.

Did I mention she can sing?

It certainly helps that Swift is a gifted musician who can string together hit songs seemingly at will, and carry them off with the swagger and sweetness to make young girls pledge their allegiance to the nation of #swifties (a name Swift has trademarked) and young male actors and models line up to be her next ex- fling. But there’s a lot more to Swift’s success than the music.

And that’s why she belongs on the list of modern-day disruptive business geniuses. Swift could have a great career just singing hit songs, playing a few tours, and living on royalties for the rest of her life. Instead, she’s constantly re-inventing herself, her music, and her distribution channels to set the pace for the industry to follow.

It’s working, too.

After more than a decade of struggling to stanch the loss of revenue to online piracy, declining CD sales, and clumsy online streaming business models, the music industry reached a major milestone last year when digital streaming became the biggest source of recorded music revenue, accounting for just over half of total industry revenue. Swift’s historic stand-offs with Apple and Spotify have played a key role in making the streaming business model work.

The pop star recognizes – perhaps better than most business people – the one universal truth of today’s warp speed business cycle: It’s not enough to be the best at your core discipline. To truly break-out, you also need to be the best marketer, supply chain manager, intellectual property attorney, media planner, deal-maker, and tireless self-advocate.

Take Swift’s approach to social media as an example. Before the launch of her new album, Swift was already the 4th-most followed person on Twitter with 85 million followers and another 100 million followers on Instagram, a position she’s meticulously cultivated through a combination of frequent posting, constant – and sometimes direct – fan engagement, and an endless stream of selfies. So, what does someone in that position do before releasing a new album? She staged a complete social media blackout, wiping out all of her social media accounts to build intrigue and to set the stage for the release of her new, tougher persona and sound. She even declared her old self dead with the closing lyric of “Look What You Made Me Do,” in which she declares: “I’m sorry, but the old Taylor can’t come to the phone right now/Why? Oh, ’cause she’s dead.” How many brands do you know of would have the courage to do that? Imagine building up one of the largest social media followings in the world then scrapping it as part of a publicity stunt. The move took some confidence.

The strategy rivaled the best product launch stagecraft from the likes of Apple and Tesla, and it produced instant, record-breaking demand. Contrast Swift’s launch with this week’s Apple iPhone X launch – a similarly long-awaited unveiling – and the differences are even more stark. Whereas Swift instantly sparked demand and met it with a bevy of distribution channels, Apple’s stock actually dropped when investors learned the company wouldn’t even start taking orders for its new phone until October.

But that’s just the beginning. She also put on a master class in brand protection by famously fighting back when Apple wanted to give her music away for free as part of a trial offer for Apple Music, trademarking a number of phrases from her new album, such as, “The old Taylor can’t come to the phone right now,” and “Look what you made me do,” as a set-up for future merchandise sales, and even going to war with ticket resellers. Her “verified fan” program utilizes a so-called boost activities, which reward fans for watching videos on YouTube or purchasing her album and merchandise. Fans with higher boost scores will have a better shot at getting tickets, a strategy designed to drive more fan engagement and address the problem of ticket scalpers and re-sellers buying up all of the capacity for live events and driving up ticket prices.

Swift even went so far as to get her hands dirty with supply chain logistics, through a deal with UPS whereby the carrier is the exclusive distributor of Swift’s CDs to consumers and retailers and – for the first time ever – its iconic brown trucks will be emblazoned with Swift’s face on the side. To tie it all together with Swift’s social media empire, fans are being encouraged to snap photos of the truck and post them with the tag #TaylorSwiftDelivery for a chance to win concert tickets.

Brand synergy, anyone?

Though it may pain some of you to admit it, a great swath of the business world has just been taken to school by a 27-year-old pop star who continues to put on a clinic in multi-platform branding, product launch, and distribution strategy. The fact is, in another life, Swift probably could have run GE or P&G. But just because her lessons manifest themselves in catchy refrains and selfies instead of balance sheets and M&A doesn’t make them any less insightful for more traditional business leaders.

She’s checked literally every box in the business growth playbook, and created some new ones of her own. She’s had the courage to reinvent, disrupt her own business, and walk away from the past, all while building steady customer engagement throughout the journey, cultivating a fan base, and partnering for success. She’s also made a ton of money in the process. Last year, Forbes named her the world’s top-earning celebrity having earned $170 million in 2016. We all have a lot to learn.